// process

How we work.

Four steps. Each one earns its place. Here's what each looks like in practice and what you can expect at every handoff.

01

Discover

We listen. We research. We challenge assumptions before writing any code. The output is a written brief everyone agrees with, and a clear no on what we won't build.

// you give us

  • Calendar time with the people who'll use the product
  • Access to the systems that already exist
  • Honest answers about constraints

// you get back

  • Written discovery brief
  • Scope boundaries — in scope, out of scope, parking lot
  • First-pass technical architecture

// duration

Scoped per project

02

Design

Prototypes first. Every pixel justified. You see it before we build it. We design in code where it makes sense, in Figma where it doesn't, and we ship a clickable build you can put in front of users.

// you give us

  • Brand guidelines if they exist
  • Reference sites you love (and ones you don't)
  • Decisions you can't delegate (we'll mark them clearly)

// you get back

  • Clickable Next.js prototype on a staging URL
  • Design system document
  • Annotated screens for the build phase

// duration

Scoped per project

03

Build

Weekly demos, transparent progress. No surprises at the end. The branch is always deployable, the demo is always honest, and changes are estimated before they're committed.

// you give us

  • Weekly 30-minute review
  • Decisions inside 48 hours when we ask
  • Trust to push back when something is wrong

// you get back

  • Production codebase with CI/CD
  • Living staging environment
  • Weekly demo recording + written changelog

// duration

Scoped per project

04

Ship

Launch, monitor, support. Post-launch isn't an afterthought. We run the launch, watch the metrics, and stay on call while everything settles.

// you give us

  • DNS access and credentials
  • An hour to walk the team through the codebase
  • Honest feedback during the support window

// you get back

  • Production launch + rollback plan
  • Operational runbook
  • Post-launch support window with response SLAs

// duration

Launch + support window

“Process isn't a deck. It's whether the demo is honest and the staging URL works on a Tuesday afternoon.”

— Antonio, founder
What this looks like in practice
See it shipped →

Got a hard problem?

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